Hot Pockets Promotion In one of the stranger marketing escapades for Wizards, in 2023 they partnered with frozen food aisle calzone maker Hot Pockets to promote MTG Arena
You'll find cards from The List more frequently in Outlaws of Thunder Junction Play Boosters than in Murders at Karlov Manor Play Boosters
We could have easily come out with a dozen wacky digital mechanics, but we felt like the way to make this feel like a card set is to pick a small number and show the breadth that that small number of mechanics can execute on. "We don't want to necessarily be designing the lowest common denominator version of Magic" Lots of people love to play magic in a lot of different ways, and we want to keep providing for all of that, Parker explains
Many players create showcase versions of Commander staples, custom cube cards, anime alters, borderless artwork, full-art lands, personalized commanders, and fan-made Secret Lair-style cards for casual play and collecting